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What is CB2S?

CB2S is back at MARWIN, and — as always — it’s more than just “back to school.” Be smart, bold, vibrant, and open. Step into the future — it’s awesome there.

2025

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Amway® Derma Architect

Launch of a new product across the Kazakhstan, Mongolia, and Russia markets. Full suite of materials delivered.

2025

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Amway™ LTS Shanghai 2025

Creative and production-ready materials development for the Amway™ Leadership Training Seminar Shanghai 2025.

2025

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Amway ╳ Forbes Brunch

Mini-project for Amway and Forbes Kazakhstan’s recurring event

2025

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HALYK: Bank’s Greetings

Design of greeting cards for bank partners.

2025

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ARTISTRY® Display

Product displays for points of sale to support new ARTISTRY® products.

2024

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2025 Calendar Design

Design concept, layout, and production-ready mechanicals for print

2024

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Where Gifts Live

New Year is coming again, and as always, it starts at MARWIN. Campaign for the holiday season 2024-2025.

2024

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SMU-97 website redesign

Website overhaul for our friends — the large-scale metal construction and engineering company SMU-97.

2024

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KIMEP: Global Opportunities

Video and Key Visuals within the framework of updated communications. Development and production.

2024

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Sweet Premium Cafe

Stand design concept for Kazakhstan Food Expo 2024.

2024

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HALYK ESG:23 Report

Design concept and layout make up for the 2023 Sustainability Report

2024

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Yandex Alice speaks Kazakh

Production of a local video ad for the launch campaign supporting Alice that now speaks Kazakh.

2024

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This back to school is yours

It’s time for school again. And, as always, with MARWIN, the main focus is you. This is your BACK TO SCHOOL.

2024

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Sweet Premium

Logo update

2024

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Let’s meet in Plus.

Communication idea, video development and production.

2024

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Sticker packs

For MARWIN, at Astana Comic-Con 2024.

2024

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HALYK Charity Foundation

New Logo for the HALYK Charity Foundation

2024

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Macrocosm

Design, concept, and production of the annual report for HALYK BANK

2024

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Navigation at MEGA Almaty for POPEYES

Design and production of navigation materials for POPEYES at MEGA Almaty.

2024

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Grand opening

Preparation and conduct of the opening of the first POPEYES restaurant in Kazakhstan, templates for future openings.

2024

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DaDa L'ETO - delicious summer

'Transformer' Key Visuals for Seasonal Communication

2024

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Website design update

Slightly restructuring and updating the design of the university website.

2023

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G&H Support

Key visuals development, design, and production of retail equipment.

2023

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Artistry® Labs

Support for the launch of a new product line

2023

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Amway® XS Product Line Expansion

XS Muscle Multiplier — Key Visual, Design, and Production

2023

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POPEYES Kazakhstan

Development, preparation and implementation of a brand launch campaign in Kazakhstan.

2023

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A'SU & Almaty Marathon 2023

Event organization for the A'SU brand within the framework of the Almaty Marathon

2023

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Santo Komfoderm

Development of a key visual and video for the Komfoderm medication.

2023

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Amway Daily Support

Complete set of materials to support the product line.

2023

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MARWIN for humans by humans

New logo shot for the MARWIN brand: entirely handcrafted frame-by-frame stop-mo animation.

2023

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Arman City

Logo, website, presentations, and brochure design for the new SABA Group ambitious project.

2023

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KIMEP restyling

Logo design update, brand guide and application design for one of the country's main Universities.

2023

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Back to school

The collage of vibrant fragments that creates an overall sensation: not overly literal, but undoubtedly expressive.

2023

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MARWIN says

Indeed, there are many things to say something, and there is always a search for the right form. Instead, you can simply take a leap and say it outright...

2023

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DaDa L'ETO

Development of an advertising video and key visual for the DaDa L'ETO brand

2023

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Amway® Can't Stop Won't Stop

Brand launch in the Asian market. Key visual development and design of materials

2023

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Ecosystem creation

Design concept development and makeup of the annual corporate financial report 2022.

2023

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KULAN OIL rebranding

Redesign of the KULAN OIL logo and development of an updated brand book.

2023

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Awesome Summer

Тactical micro-campaign to support the summer assortment and anniversary collections of Disney.

2023

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Amway® Beauty you Glow

Two-phase program launch

2023

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New JS6

Capture the moment, and relive it again. Video development and production.

2023

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Köktem Inside

This year there are so many new products and events ahead! It is the MARWIN FestZhyly event festival. The opening festival is Köktem Inside.

2023

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Gracio Mystery

Special project for the Gracio brand

2022

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It’s Santapolis time

The New Year is approaching, the advent calendar is launching, there are more offers than before, which means... Santapolis is back!

2022

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BODY GURU launch

Development of key visuals and production of materials for program activation and support.

2022

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Moloko Moye, Design Concept

Design concept development for expanding the Moloko Moye product line

2022

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New S3 PRO

The new S3 PRO is designed for life, designed for you. Video ad development and production.

2022

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LEXUS NX:
Masters of impressions

New NX — multifaceted and full of impressions.

2022

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A'SU & Almaty Marathon 2022

Organization of the A'SU brand event at the Almaty Marathon 2022

2022

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New JS4

Video ad development and production for the updated version of the urban crossover (as a part of the JAC model range segmentation platform project).

2022

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Dream Big

Back to school — it is a time to Dream Big: invent, strive, learn, create, and express yourself. We have prepared a whole world for this.

2022

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SNATCH

Full development of a new chocolate bar brand for Rakhat Lotte

2022

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Green growth

Design concept and production of the Sustainability Report (2021) for HALYK Bank.

2022

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Playlists

Every season at MARWIN is a special mood. The platform for seasonal announcements and publications throughout the year.

2022

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Santapolis

The New Year is already close, which means that the MARWIN advent calendar is back. It is time to turn every MARWIN into the city of Santas - the Santapolis!

2021

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SNATCH pack

From the design concept to the production files for the entire SNATCH lineup.

2021

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Tengri magazine ads

Series of regular publications in the Air Astana in-flight magazine.

2021

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A'SU & Almaty Marathon 2021

Organization of the A'SU event at the Almaty Marathon 2021

2021

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Worlds and galaxies of Kazakhstan

Design concept for HALYK Bank's 2022 calendar: Discover the Kazakhstan, in a way which nobody knew.

2021

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Violet web-site redesign

Designing for Friends: Violet Photo Studio (Dubai) web-site restyle

2021

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BUQTARMA Fest

Logo, identity, and branding principles of the Bukhtarma festival for MELOMAN Travel.

2021

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300: Return of the King

The new version of the Land Cruiser. More than 10 years have passed and the King has returned.

2021

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Camry: GR-sport

Launch of TOYOTA Camry in GR-Sport edition

2021

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At a distance, more together

Design concept and layout of the HALYK Bank Annual Report for 2020.

2021

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TAU SMM

Instagram account renovation and support.

2020

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So what do we have today?

The first pre-New Year's advent calendar from MARWIN. Every day there is a reason to come and see what's going on today.

2020

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JUSAN calendar 2021

Concept, illustrations, and design of the 2021 calendar for JUSAN bank.

2020

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From above

Concept, design, layout, and pre-production of the 2021 calendar for HALYK.

2020

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Sálem New Collection

It's all very simple. This year, more than ever, back to school is a return to everything cool: studying, friends, and a little chit-chat. We missed it so much, sálem to everyone!

2020

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(now) It's easy to be an investor

New product launch campaign

2020

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Product communications

Design concepts and series of visuals for product communications

2020

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PIALA Stories

Refinement and finalization of the master-design template for the new line of PIALA teas.

2020

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Winter Collection

Holiday season collection of burgers with extra taste, aroma, and nutrition.

2019

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Union Pay Time for Gifts

Development and implementation of a promotional campaign.

2019

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Magic Moments Collection

New Year collection, festive mood and, as usual, lots of presents with purchases. This New Year #YouAreMostImportant.

2019

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PIALA Gold line extension

Development and adaptation of packaging for new PIALA Gold flavours.

2019

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Platform

Development of a graphic platform for a new brand.

2019

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B2S onStyle

New collections Summer-Fall 2019. It’s cool to go to school, and #YouAreMostImportant #InStyle.

2019

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QZQ brand launch

Naming and logo design, package design. Brand launch campaign: platform idea, key visuals design, animation commercials production supervision.

2019

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Web images and SMM

Design of product announcements and info messages for the Bank’s site and social media.

2019

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JAZ brand launch

Communication platform, and launch campaign - key visuals design, video production - for JAZ brand.

2019

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Students’ joy

A limited edition of buckets: 9 nuggets + 9 wings, Wednesday only.

2019

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4 for 1150

A Whopper, a drink, a snack and a dessert for 1150 tenge – a great start of the year!

2019

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Packaging and Crowns

King's Jr. Meal packaging and seasonal crowns design.

2018

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GiveGifts and GetGifts

This New Year #GiveGifts and #GetGifts with MARWIN – holiday promo mechanics communication.

2018

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Good luck

Multi-brand promo by Raimbek FMCG company. Communication development and execution of the promo.

2018

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Co-promotion with Sinooil

Design and production of activation materials.

2018

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Hot Weeks

Whopper and Crispy Chicken limited edition with spicy Honey Cayenne sauce.

2018

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CoolBackToSchool

The fall collection of amazing backpacks (and other school gear) for any age. Change your look according to your mood #WhatAreYouToday?

2018

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TERRA

Logo, identity and advertising campaigns for TERRA Residences.

2018

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12

Supporting the football season: new builds and promo for sports fans.

2018

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Chicken Fries

Chicken is Fries now! A promo activity for chicken fillet shaped as fries.

2018

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TankBurger

A limited series burger in a black bun with guaranteed codes for WoT and WoT Blitz with every purchase.

2018

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Greeting Cards

Greeting cards for the whole year of holidays for clients and partners.

2018

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BankCenterCredit 30 anniversary

Success, achievements, and recognition — big things start with a dream. 30 years of following that dream have led us to success, but even better things lay ahead.

2018

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OMG it's NY

The most important thing this New Year at MARWIN is YOU. Everything here serves to create a warm moment, bright emotions and unforgettable memories for you.

2017

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Angry Whoppers

King's Jr. Meal packaging and seasonal crowns design.

2017

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Big Changes

A cool backpack makes school time cooler. Chose your own and get ready for big changes!

2017

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Succeed with confidence

Clear shampoo promo campaign development and execution, in support of the new brand ambassador.

2017

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HALYK Bonus interface

Interface, mechanics, and educational materials for program partners.

2017

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HALYK Bonus, activation

Development and production of activation materials for sales points and partner materials.

2017

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Logo and brand book

Logo design and brand book development for a new brand.

2017

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The bar and food and mood!

Positioning concept development for the unique multi-format new generation bar, based on top trends (both imminent and innovative).

2017

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Tiger Lilies

Combining a brutal tiger image (Bank’s symbol) with a feminine spring holiday (8th of March).

2017

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Be Her...

March 8th is a men’s holiday: only one day in a year you can become her prince on a white horse, a captain of her dreams, a magician of her soul.

2017

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Dove 8th of March

Shelf equipment and promo-pack design for Dove Women’s Day.

2017

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SMU•97 logo

New logo for friends

2017

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Turning New Year On

The sensation of holidays comes before December 31st. It starts with holiday shopping, gift choices, packaging crunching and the smell of pine. We have turned the New Year on.

2016

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A Speaking Symbol

The bank’s symbol for several years – what would be the way to make it recognizable, yet original?

2016

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Online Banking Interface

Total interface overhaul of an online banking system for corporate clients.

2016

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New Cool Corolla

In the year of its 50th anniversary, the most popular Toyota has transformed into a new class.
The demo stand for presentation is literally transforming – depending on the visual angle.

2016

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Black Pearl

Revolutionary product – the face wash with repairing serum.
A set of images for the outdoor campaign.

2016

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400

Kazakhstan stop of the World series Red Bull 400 — the steepest 400m sprint up the ski-jump ramp.
Event organization and execution, development and production of necessary materials.

2016

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Special Offers

Special Offers Development, production, and placement of periodic materials for Carrefour®.
Special offer catalogs, flyers, and short TV commercials.

2016

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Payment Terminal interface

Payment terminals interface design developement.

2016

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Samurais

An installation at Lexus Almaty dealership: samurai figures made of corrugated cardboard.
Сollaboration with cardboard artist Boris Klimov.

2016

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Credit Secured by Deposit

The idea and series of visuals for the special product – a credit secured by a deposit.

2016

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Self-rejuvenation

Key visual, ad materials and retail equipment development for a new product launch.

2015

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Website Renovation

Bank’s website redesign.

2015

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15th anniversary

The concept and organization of a festival in honor of the anniversary.

2015

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HALYK: Top View

Annual Bank Report for 2014 — everything is simple, everything is on the surface. Design concept, layout, language versions.

2015

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Lactel Cocktail

Meet a company of new friends who will make discoveries more fun (and healthy). Brand development and launch.

2015

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Communication Design

Design and copy of direct mail to the clients and potential customers of the dealership.

2015

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Pure Line

Key visual and ad materials design for a new product launch; design and schematics for the retail equipment.

2015

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New models

New models presentation event. Ideas and production of non-standard materials. Catering and music arrangement.

2015

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Dolce drinks

Developing package designs for Dolce's new line of yogurt drinks.

2015

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Beeline® Leaders Forum

At times we had to supervise events in 7-12 locations simultaneously, all of which had to organically blend and follow each other.

2015

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Carrefour comes to Kazakhstan

Development of a communication platform and launch of the brand in the Kazakhstani market.

2015

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Double Protection

TVC and OLV development and production, in line with the “family talks” series.

2015

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BTL Design

BTL and trade design development: promo packaging, multi-packs, retail equipment, brand stands, uniform, flyers, etc.

2014

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Opening

Preparation and execution of the opening ceremony of the first official Lexus full-service dealership in Almaty (sales, technical service, accessories).

2014

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F1 showrun

An auto show with drift demonstration by Alexander “Grinya” Grinchuk and Mitya Zinovyev stunt show team, and the headliner – Red Bull® Infinity® Racing F1 race car piloted by legendary David Coulthard.
Almaty, Independence Square
Full event production and activation.

2014

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Flying Bach

Preparation, activation, and execution of 2 shows in Nur-Sultan (Palace of Peace and Reconciliation) and Almaty (Kazakh State Academic Theatre of Opera and Ballet named after Abay) by Red Bull® Flying Bach troupe: breakdance show to Bach’s Well-Tempered Clavier (piano, harpsichord, DJ).

2013

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Jump & Freeze

Preparation and execution of Kazakhstan's first Jump&Freeze.
Gladly, after several years the event has gathered fans and permanent participants and has become an integral attribute of the beginning of spring at our favorite Shymbulak resort and a sign of the approaching season closure. But for the first time, it was a little harder to do.

2012

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Bank Cards

Design concept under the ideologic platform and card design.

2011

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Design

Red Bull events design development and adaptation.

2011

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Bank of Traditional Values Platform

New communication platform development.

2010

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Presentation of TLC200

The concept and design of the presentation event of the new model of the legendary SUV.

2007

 

cheeese advertising agency. Almaty, Kazakhstan.
Call: +7 (727) 2482412, or contact us through this 
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