Pure Line

We like this brand a lot – they make high-quality organic products based on their expertise and production facilities. Plus the attractive price. We believe it’s the best product line within its price range.
Since the Russian core idea of the “local producer”, is far less effective in Kazakhstan, we’ve decided to communicate on the platform of “natural source of beauty” (which is, in fact, the core feature of the product).

Nettle double power – a new formula for a popular product.
Key visual, ad materials and retail equipment design to make the product stand out.
Store branding and outdoor ads with non-standard elements.